Healthcare guides: how and when, not extra job URLs

Definition

CoPulse healthcare guides are operator how-tos under /guides/healthcare: definitions, numbered steps or decision tables, FAQPage JSON-LD on each leaf, and a single link to the omnichannel playbook that is the job. They are not a documentation theme (no docs.css), not a dated article feed, and not a second sitemap of WhatsApp-only jobs.

What you will not find here

SMS as live. Meta Cloud WhatsApp as the catalog path (Gupshup is live). Adaptive nurture. Autonomous success equal to appointment booked. A shared stop-when-booked contract across conversation agents, Growth drips, and autonomous tasks. Seat-priced logins. Diagnosis, HIS/EMR replacement, or a HIPAA product claim. If a capability is partial, the guide says what the operator does today: pick an existing library template, mark Consult done only after attendance, exclude STOP from every runtime, preview the Organization wallet, send emergencies to emergency services.

Surfaces named throughout: Agent Studio, skills, knowledge bases, agent router, workflows, autonomous agents, library templates, Growth campaigns/drips, pipeline stages, appointments/calendars, wallet-only pricing, omnichannel inbox, human handoff. Terminology: Organization and Project. Default columns: New enquiry, Appointment booked, Consult done, Treatment plan, Recurring patient.

How to use this directory

If you are implementing, open the playbook in the In CoPulse box, not only the guide. If you are learning a mechanic (non-diagnostic qualifier, 24-hour window, calendars versus the Appointment booked column), stay on the guide, then jump. Compare URLs remain canonical for vendor-class bake-offs; we did not clone those keywords here. Product URLs stay under /product/*.

Grouped index

Sixteen how-to leaves. The industry hub and the site footer link here so primary nav stays Product, Channels, and Industries.

Qualifier and safety

• Non-diagnostic qualifier — canonical job: Patient qualification playbook
• Emergency & avoid-topics — canonical job: Patient qualification playbook
• Hospital vs clinic scripts — canonical job: Referral intake playbook

WhatsApp mechanics

• 24-hour window — canonical job: Pre-consult prep playbook
• Template approval — canonical job: Package campaigns playbook
• Opt-in and opt-out — canonical job: Opt-out compliance playbook

Capture

• Speed to appointment — canonical job: Enquiry capture playbook
• Web chat to WhatsApp — canonical job: Website enquiry playbook
• Instagram ad to slot — canonical job: Meta ad leads playbook

Slot operations

• Calendars vs stage — canonical job: Appointment booking playbook
• No-show how-to — canonical job: No-show recovery playbook
• Voice confirmation — canonical job: Appointment reminder playbook
• Measuring show-rate — canonical job: NPS & review playbook

Knowledge and automation

• Doctors & services KB — canonical job: Specialty match playbook
• Workflow on stage change — canonical job: Treatment-plan follow-up playbook
• Autonomous reactivation — canonical job: Annual checkup reactivation playbook

Map: guide to canonical playbook

One job URL per row. Guides never fork a WhatsApp-only twin. First-segment /guides does not collide with the client SPA.

Worked path for a new Project

Create the Organization wallet mindset first: usage, not seats — see pricing. Setup → Channels: Gupshup WhatsApp, Plivo phone, SES email, Meta if you run ads, web chat if the site matters. Library: submit reminder utility and one marketing template before you need them. Agents → Studio: non-diagnostic qualifier, catalogs, emergency avoid-topics, appointment skill, router. Agents → Workflows: fire on Appointment booked (prep) and Consult done (plan ping). Customers pipeline with the five healthcare columns. Appointments/calendars for slot truth. Growth for packages with wallet preview. Autonomous only for a clean overdue-checkup query, success = sends/reads/contacted — not appointment booked. Inbox staffed for handoff. That is the platform. The guides below explain the sharp edges; the playbooks are the jobs.

Campaign conversion remains reply rate unless you track Appointment booked. Phone replied is STT, not intent to attend. Show-rate is calendars plus Consult done versus no-shows. Library estimates are illustrations, not SLAs. The qualifier does not diagnose. Emergencies: call emergency services. Not HIS/EMR. Not a HIPAA claim on the opt-in page.

All guides

Same site.css chrome as the industry hub: hero, mock, steps, cards, one table, FAQ, CTA. More H2s than a playbook, still not a blog theme.